Retailing in personal organisers and specialising in Filofaxes, The Organiser Shop was previously a traditional shop but needed to move online. The brief was to create an online store allowing shoppers to quickly and easily navigate through hundreds of products and customise their chosen stationary. C2 designed and built a simple and intuitive website driven by a powerful Content Management System (CMS). The CMS greatly simplifies the task of managing products and orders online. The Organiser Shop CMS is particularly unique given the number of variations that are available for each FiloFax product, but our system makes adding, editing and deleting the products a cinch! On the front-end, shoppers can sort through hundreds of products using a clever filtering system, or simply enter the product code to go straight to the required product e.g. locating a refill. All transactions occur on the Organiser Shop website and are handled securely by a third-party payment gateway. The shopper never leaves the site but is always 100% secure! As part of the project we also updated the corporate identity creating a more modern logo more suited to the latest web 2.0 trends. The Organiser Shop is a great example of a traditional store making a successful transition to an online store.
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